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IEEE Standards Association (IEEE-SA) Exhibiting at Ethernet & IP @ Automotive Technology Day in 2013, Hosting Event Starting in 2014

IEEE, the world's largest professional organization advancing technology for humanity, today announced that the IEEE Standards Association (IEEE-SA) will exhibit at the third Ethernet & IP @ Automotive Technology Day, 25-26 September 2013 at Filderhalle Leinfelden-Echterdingen near Stuttgart, Germany. In addition, Steven B. Carlson, chair of the IEEE P802.3bp™ Reduced Twisted Pair Gigabit Ethernet PHY Task Force and president of High Speed Design Inc., is scheduled to present the event’s keynote address, at 10:30 a.m. 25 September.

The IEEE-SA, furthermore, announced that it will host the Ethernet & IP @ Automotive Technology Day, as part of its Industry Connections program, beginning in 2014.

Ethernet & IP @ Automotive Technology Day (http://www.ethernettechnologyday.com) provides leading original equipment manufacturers (OEMs), suppliers, semiconductor vendors and tool providers globally with a forum to explore the evolution of Ethernet in automotive applications. Connected cars comprise one of the important emerging technology areas for Ethernet technology, which is celebrating its 40th anniversary this year. Automotive application areas for IEEE 802.3™ “Standard for Ethernet” include backbone networking for all data services, “infotainment,” driver assistance and vehicle control systems such as those used in brakes, suspension and transmission.

“The use of Ethernet and Internet Protocol (IP) in automotive applications is surging, and the Ethernet & IP @ Automotive Technology Day has emerged as the No. 1 forum for those involved in interoperability and standards activities and everyone else who is interested in the next generation of automotive communication technologies,” said Thomas Hogenmüller, team manager, E/E-Architecture Engineering Communication Technologies, with Robert Bosch GmbH, which is serving as host of the 2013 Ethernet & IP @ Automotive Technology Day. “Market-driven standards and standards-development projects in areas such as IEEE 802.3 Ethernet, IEEE 802.1™ bridging and security and IEEE 1722™ time-sensitive applications are gathering larger importance in the automotive industry, so it makes sense that the IEEE-SA assume the management of the Ethernet & IP @ Automotive Technology Day as the event's scope and influence continue to grow.”

Added James Wendorf, director, new opportunities development, with the IEEE-SA: “In a very short time, the Ethernet & IP @ Automotive Technology Day has established itself as a leading worldwide venue for the companies that are pioneering automotive Ethernet applications. Different sponsors have organized this event over the years, and the organizers felt that moving it under the umbrella of a global standards leader such as the IEEE-SA would provide the event with a broad, industry-wide perspective in the years ahead. We are thrilled to take over organization of the event moving forward.”

Through Industry Connections, the IEEE-SA facilitates like-minded organizations and individuals coming together quickly, effectively and economically to build consensus at strategic points in a technology’s lifecycle. Industry Connections activities have the unique opportunity to leverage IEEE resources in a customized format to produce a variety of shared results. For more information about the IEEE-SA’s Industry Connections program, please visit standards.ieee.org/industryconnections.

With more than 1.2 billion ports deployed in 2012 alone1, Ethernet is a technology that impacts day-to-day life globally. Initially developed in order to standardize connectivity among computers, printers, servers and other devices inside a local area network (LAN), IEEE 802.3 Standard for Ethernet touches a tremendous range of established and emerging technologies, including data-center networks, personal computers, laptops, tablets, smartphones, subscriber access, cellular backhaul, power infrastructure and smart meters, personal medical devices and the Internet of Things, in addition to connected cars. For more information about the IEEE 802.3 Ethernet Working Group, please visit http://standards.ieee.org/develop/wg/WG802.3.html. To learn more about Ethernet, please visit http://standards.ieee.org/events/ethernet/ or join the conversation at http://www.facebook.com/Ethernet40thAnniversaryIEEESA.

To learn more about IEEE-SA, visit us on Facebook at http://www.facebook.com/ieeesa, follow us on Twitter at http://www.twitter.com/ieeesa, connect with us on LinkedIn at http://www.linkedin.com/groups?gid=1791118 or on the Standards Insight Blog at http://www.standardsinsight.com.

About the IEEE Standards Association

The IEEE Standards Association, a globally recognized standards-setting body within IEEE, develops consensus standards through an open process that engages industry and brings together a broad stakeholder community. IEEE standards set specifications and best practices based on current scientific and technological knowledge. The IEEE-SA has a portfolio of over 900 active standards and more than 500 standards under development. For more information visit http://standards.ieee.org/.

About IEEE

IEEE, a large, global technical professional organization, is dedicated to advancing technology for the benefit of humanity. Through its highly cited publications, conferences, technology standards, and professional and educational activities, IEEE is the trusted voice on a wide variety of areas ranging from aerospace systems, computers and telecommunications to biomedical engineering, electric power and consumer electronics. Learn more at http://www.ieee.org.

1 http://www.ospmag.com/issue/article/CE-ing-Carrier-Ethernets-Future

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