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Consumer Electronics Authors: Dana Gardner, Jayaram Krishnaswamy, Pat Romanski, Elizabeth White, Esmeralda Swartz

Related Topics: CEOs in Technology, iPhone Developer, iPhone for Business, Consumer Electronics, Macintosh Magazine, Facebook on Ulitzer, Market Research, Las Vegas on Ulitzer, Location Based Services

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Southwest Companies to Display Cutting-Edge Technology at the 2010 International CES

More than 100 consumer electronics companies headquartered in the Southwest region of the United States will showcase their latest technology at the 2010 International CES® – the world’s largest consumer technology tradeshow. The 2010 International CES runs January 7-10 in Las Vegas, Nevada. Among more than 2,500 CES exhibitors, a record number of first time exhibitors are expected to reveal their latest CE products to more than 110,000 attendees.

“The 2010 International CES provides us the most valuable access to global marketing opportunities for our product of any trade exhibition,” said Dean Romero, CEO of Phoenix, Arizona- based Brepps Unlimited, showing in booth #3512. “The show provides Breppies, our product, a fantastic launching point with its target audience. We are very excited about the possibilities the show provides.”

The 2010 CES will host new CE Spotlights on the show floor, including new destinations: [email protected], a dedicated show experience with free manufacturer training, an exclusive attendee reception, complimentary access to the high-performance audio demo rooms and CE Pro Headquarters; iLounge Pavilion will feature iPod, iPhone and Macintosh related products and technologies; and Living in Digital Times, which turns the concept of a traditional exhibit upside-down with focus on technology that’s relevant to particular lifestyles. After successful launches of [email protected] and the Silvers Summit, Living in Digital Times has added the Digital Health Summit, Mommy Tech and HigherEd TechZones.

“Inada has been the industry leader for more than 60 years and the recent 2010 CES dual honors for Inada’s new CUBE and Doctor’s Choice massage chairs are further affirmation that we’re providing innovative, value-driven products,” said Cliff Levin, President of Boulder, Colorado-based Inada USA. “Inada’s new CUBE is a folding massager that doubles as both furniture and lower body, leg and foot massager that folds into itself and becomes a space-saving ottoman. Doctor’s Choice is another industry first, a full-body, posture correction massage chair that fits the human form like a glove.”

Other must-see attractions at the 2010 CES include: The Gaming Showcase featuring gaming hardware and software with the entire range of consumer electronics products — from online PC and HD gaming, plasma HDTV and home theater furniture to surround sound and power conditioning hardware; Location Based Services(LBS), which includes the Safe Driver TechZone, serves as the premiere location for providers of custom technologies, services and advertising sent to portable and in-car navigation devices, based on their current locations; and Sustainable Planet the hot spot for world-changing technologies, whether benefiting the environment, utilizing new forms of sustainable energy, renewing our resources, or contributing to the development of nations both on and off the grid.

The 2010 International CES will host 20 market-specific TechZones throughout the Las Vegas Convention Center. These TechZones will highlight the latest in 3D Technology, Digital Health, eBooks, Netbooks, Robotics and much more.

“Since CES last year, we’ve challenged ourselves to stay on the cutting edge of technology and case design,” said Curt Richardson, OtterBox founder and CEO. “We’ve expanded our lines of protection to provide a wide spectrum of solutions for the leading handheld manufacturers, wireless carriers and distributors worldwide. In addition to our rugged Defender™ Series and skin-style Impact™ Series, our newest hybrid case conception, the Commuter™ Series will be on display.” OtterBox was founded in 1996 and is headquartered in Fort Collins, Colorado.

The CES conference program kicks off on Wednesday, January 6, 2010, featuring more than 250 conference sessions with 800 top tier speakers. The conference program unites the industry’s most respected experts to address the latest trends, strategies and profit opportunities in consumer technology. The 2010 program will have nine Knowledge Tracks, including; Emerging Technology, Home Entertainment and Lifestyle Technologies, Issues and Attitudes, In–Vehicle Technology, Just the Facts: Research, Reports and Revelation, Technology and The Environment, Wireless Communications, Wireless Retail and brand new UP NEXT at CES: Creativity, Content and Cash.

For a complete listing of CES exhibitors, please visit the 2010 CES exhibitor directory at CESweb.org/exhibitors.

Note to Journalists: Press, analyst and blogger information is available in the “For the Press” section of CESweb.org. Media are encouraged to arrive in Las Vegas by Tuesday, January 5, 2010 to take advantage of all the pre-show press events, including State of the Consumer Tech Industry & 2010 CES Trends to Watch, State of the Global CE Industry and CES Unveiled: The official press event of the 2010 International CES all on January 5, 2010 at the Venetian.

About CEA:

The Consumer Electronics Association (CEA) is the preeminent trade association promoting growth in the $172 billion U.S. consumer electronics industry. More than 2,000 companies enjoy the benefits of CEA membership, including legislative advocacy, market research, technical training and education, industry promotion, standards development and the fostering of business and strategic relationships. CEA also sponsors and manages the International CES – Where Entertainment, Technology and Business Converge. All profits from CES are reinvested into CEA’s industry services. Find CEA online at www.CE.org.

UPCOMING EVENTS

  • 2010 International CES
    January 7-10, 2010, Las Vegas, NV
  • Digital Music Forum East
    February 23 - 24, 2010, New York, NY
  • Greener Gadgets
    February 25, 2010, New York, NY
  • EHX Spring 2010
    March 24 - 27, 2010, Orlando, FL
  • CEO Summit and Board Retreat
    June 16 - 19, 2010, Ojai, CA
  • CEA Line Shows
    June 22 - 23, 2010, New York, NY
  • 2010 SINOCES
    July 8 - 11, 2010, Qingdao, China
  • 2010 CEA Industry Forum
    October 17 - 20, 2010, San Francisco, CA

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